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Job Purpose:

• Develop and execute a sustainable and profitable “Go to market” Strategy for all channels (Modern Trade, General Trade, Shopper Marketing)
• Develop and lead a world class sales team to execute company’s commercial goals.
• Design and roll out in-store shopper communications to become first choice for shoppers and customers.

Education & Experience Required

Minimum Level of Education: Masters

Area of Specialisation: Sales and Marketing (FMCG)

Job Related Experience: 10+ Years

Job Related Skills:

• Leadership Skills,
• Negotiation Skills,
• Thorough understanding of sales fundamentals and P&L.
• Sound interpersonal skills.
• Excellent Multitasking abilities.

Key Responsibilities:

Lead implementation of the category strategy and trade strategy to drive growth.

• Develop and execute a winning GTM commercial strategy to maximize sales and profit delivery.
• Manage International Modern Trade and Local MT through profitable G2N spent.
• Ensure excellent in market execution of new launches by achieving competitive weighted and numeric distribution.
• Design and implement Channel Specific market service strategy based on Shopper and Channel needs.
• Roll out key Sales Fundamentals including “Field Capability Scores” to ensure effective and efficient selling.
• Design & agree Joint Business Plans with key distribution and Modern Trade partners to ensure a win win situation.
• Develop Sales Operations Processes to ensure a healthy distributor financial health and business measurement.
• Effectively manage the inventory with the local distributors in order to maximize efficiency and avoid stock outs.
• Effectively manage both receivables and expenses in order to ensure a smooth business continuity and cash flow
• Identify team skill gaps and design in-house training modules to support the business needs.
• Lead Sales IT infrastructure and Drive MIS through effective database management systems.
• Develop Sales Analytics toolkits to effectively measure business performance and incorporate learnings.
• Develop a profitable Key Accounts and Institution business for GSK CHC.
• Regularly participate and support CCC for GSK CHC Pakistan.
• Model and drive GSK Values & Behaviors in the CHC sales team.

Contact information:
You may apply for this position online by selecting the Apply now button.

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