Marketing Lead

Islamabad

Job Description

Locations: Islamabad

Knowledge Platform (http://www.knowledgeplatform.com.pk/) is Pakistan’s leading edtech company. Our aim is to transform the education in Pakistan. Our edtech products are being used by thousands of students, teachers and schools around the globe. In Pakistan, our solution is being used by over 400 schools and 200,000 students. We are working in 40+ cities of Punjab and KPK. We are planning to increase our digital outreach and engagement through effective and smart marketing.

If you have a passion for digital user engagement through multichannel marketing with relevant skills to show your planning, management, execution and leadership skills; we would love to hear from you and talk further.

Experience in all of the below things:
Proven track record of results driven by digital and conventional marketing campaigns
Established track record of user growth through multichannel marketing
Excellent skills to develop and execute marketing plans on all digital and conventional channels
Should have a good experience in developing marketing collateral and content
Experienced in managing digital communities, groups and websites
Excellent skills to plan, track and report on deliverables
Ability to develop and execute social media partnerships and relationships necessary to scale user growth
Outstanding research and reporting capabilities
Self-motivated and able to stretch to meet deadlines
Experience of working with EdTech sector will be preferred

Key Expectations

Complete ownership and commitment towards assigned responsibilities
Understand KP products in depth
Effectively plan and execute marketing campaigns
Plan and develop marketing collateral as per requirements of the marketing campaigns
Ensure that KP websites are always upto date with new content
Providing guidelines to setup new web pages and sites as required
Ensure KPIs for marketing campaigns, monitor them on regular basis and adapt to meet targets
Delivering on business growth targets
Ensuring that marketing targets are achieved on time
Conducting market research as required by job functions
Actively coming up with new ideas and trends in digital marketing

Conditions and application

Reporting: CEO Pakistan

Experience: Min 4 years and max 8 years.

Salary: PKR 70k to 100k depending on experience and skills

Please email your resume to jobs@knowledgeplatform.com with job title in the subject.


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