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1 Key Solution is looking for a Social Media Manager for its SMM team. The Social Media Manager will administer the company’s clients regarding social media marketing and advertising. The Social Media Manager is a highly motivated, creative individual with experience and a passion for connecting with current and future customers.

Administration includes but is not limited to:

• Strategic Planning and Goal Settings
• Managing Ad Manager paid Campaigns
• Developing online brand reputation
• Content management
• SEO (search engine optimization) will be a huge plus

Main Responsibilities

• Develop relevant content topics to reach the client’s target customers.
• Create, and manage all published content (images, video and written).
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Conduct online advocacy and open a stream for cross-promotions.
• Develop and expand community and/or influencer outreach efforts.
• Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
• Design, create and manage promotions and Social ad campaigns.
• Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
• Analyze key metrics and tweak strategy as needed.
• Compile reports for management showing results (ROI).
• Engaging in dialogues and answering questions where appropriate.
• Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
• Monitor trends in social media tools, applications, channels, design and strategy.
• Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
• Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.
• Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

• Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.
• Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples).
• Proficient in content marketing theory and application.
• Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
• Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
• Maintains excellent writing and language skills.
• Candidates with Good Communication Skills Preferred More