Social Media Manager

Islamabad, Rawalpindi, Pakistan 30,000 - 50,000 PKR

Job Description

 

1 Key Solution is looking for a Social Media Manager for its SMM team. The Social Media Manager will administer the company’s clients regarding social media marketing and advertising. The Social Media Manager is a highly motivated, creative individual with experience and a passion for connecting with current and future customers.

 

Administration includes but is not limited to:

  • Strategic Planning and Goal Settings
  • Managing Ad Manager paid Campaigns
  • Developing online brand reputation
  • Content management
  • SEO (search engine optimization) will be a huge plus

Main Responsibilities

  • Develop relevant content topics to reach the client’s target customers.
  • Create, and manage all published content (images, video and written).
  • Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
  • Conduct online advocacy and open a stream for cross-promotions.
  • Develop and expand community and/or influencer outreach efforts.
  • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
  • Design, create and manage promotions and Social ad campaigns.
  • Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
  • Analyze key metrics and tweak strategy as needed.
  • Compile reports for management showing results (ROI).
  • Engaging in dialogues and answering questions where appropriate.
  • Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
  • Monitor trends in social media tools, applications, channels, design and strategy.
  • Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
  • Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.
  • Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

Job Specification

  • Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.
  • Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples).
  • Proficient in content marketing theory and application.
  • Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
  • Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
  • Maintains excellent writing and language skills.
  • Candidates with Good Communication Skills Preferred More

 


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