Responsible for execution & implementation of a robust Regional Enablement plan for the Region, which will enable sales & distribution team to improve executional capability & capacity of Channel
Responsible for execution of regional Channel & TM strategy
Regional target allocation to franchises
Regional interface for Channel planning on strategy execution for products and distribution
Market Intel and support for Regions
Efficient regional campaign management, Regional PR handling, hierarchy changes and CBOM KPIs
Regional business KPIs management, actionability on these KPIs, performance management and regional project execution
Execution of Adhoc reporting, presentations and analysis
Develop plans for regions to improve the service quality
To have a thorough Business Development plan in place for the entire region.
To ensure successful rollout of company products and implementation of communication plans at the Sales & Distribution channel across the region.
Measure, report & analyze the efficiency of distribution channel
Your Typical day at work
Responsible for identification of Reporting & Analysis needs at regional level. Performance management of Region
Ensuring that assigned regional goals are met efficiently, suggesting regional areas for improvement in business utilizing the insights
Ensure to remain update on product knowledge.
To gather Market Intelligence information, regular visits on top retailers and ensure Retailer advocacy.
Initiate procurement process and follow up till end i.e. (a) Search vendor (b) Finalize Vendor (c) Initiate PO (d) Payment follow-up.
Develop promos for franchise channel to improve sales and initiate projects to develop retail and distribution on product KPIs
Provide market feedback to regional as well as CHQ management.
To ensure timely submission of reports to CHQ.
Develop counter plan for competitor’s visibility drive in the region.
Identification & Expansion in GSM, FS and PL retailers.
To Coordinate with circle channel planning for future opportunities
Liaison with Regional management and channel planning team to devise regional strategy
Provide performance business insights to stake holders which help them to take better business decisions
Target Assignment and tracking on an agreed frequency.
Business Forecasting/retailer segmentation/ strategy of addition for new sites
Ensure that sales team meets / exceeds Business KPIs and distribution KPI’s
Foreseeing the challenges and its impacts on business and suggesting the regional team to solution to overcome those challenges
Planning/designing of campaigns at regional level helping to get desired business uptake and post campaign evaluation to measure the efficiency
Work on digital distribution initiatives to bring efficiency
Custodian of Data in region, data archiving, and data management
GSM and FS Credit Planning/Management
New Franchise Induction Planning, developing Business Cases and making the recommendations based on the findings
Assist and work with other Business Units/teams in ensuring that all regional deliverable and planned and executed effectively and accurately.
Based on data analysis highlight areas of improvement and offer solutions to resolve issues both in day to day work and also keep a view on the overall picture.
Plans for franchises designed to effectively promote products / service
Regular market visit/insight for business improvement
• Education: Preferably MBA/MCS/BBA/BSC
• Work experience: 3 – 5 years relevant work experience (Sales & Planning)
Potential Career Path:
This position offers the following career path options besides growth within indirect sales channel:
Roles within S&D Planning, which are responsible for planning & enablement at national level
Marketing, Brands & Segments
Functional Skills / Knowledge Areas
Ability to work well in a pressure situation, Self-motivated and flexible
Excellent communication skills in English (both verbal & written)
Data Interpretation & Quantitative skills
Strong in Excel, Words & Power-point
Telco Business/Distribution/B2B/B2C model knowledge
Process oriented approach towards problem solving
Should be able to analyze, understand and recommended solution to complex problem
Ability to think and come up with recommendations for meeting business objectives
Organized and can manage several projects and/or activities at a time
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